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Sex toy sales: Shop vibrators, dildos at Adam & Eve, Lovehoney, and more

Roughly 1 in 3 adults 40-plus say they’ve used a vibrator for cheap sex toys solo and partnered sex, according to AARP’s Ageless Desire study. You might be ready to try sex toys to spice up your 50-plus sex play, but where to shop for them can be daunting. An actual store where you can talk to a salesperson and browse might be appealing unless you are afraid of, yikes, is that my neighbor?!

The global sex toys market size was worth USD 32.75 billion in 2022, and it is predicted to grow at a CAGR of 8.5% over the forecast period. Changing customer perceptions, the expanding presence of online merchants, more investment in sex tech businesses, and increased spending capacity are all major elements driving market revenue growth. Furthermore, the trend of liberalizing society and improving mental health both contribute considerably to market revenue development. Explore new ways of mutual affection with LELO's range of sex toys for couples. Make use of remote control technology and surrender yourself to your partner's command.

Plus, the brand uses only recyclable cardboard materials in its packaging. We rounded up the 15 best sex toys to suit any preference and budget. Referral advertising is more organic in that it relies on a customer’s outstanding experience prompting them to rave to family and friends. However, there are ways businesses can push customers to refer their social circle to your sex toy business. One such means is to reward customers with discounts or merchandise for each referral.

The Sonnet is a fine toy, but our tester preferred the 5 Star Rabbit overall. The 5 Star Rabbit is also covered by a longer warranty (five years versus the Sonnet’s one). Since 2014 we’ve tested a handful of sub-$100 vibrators, finding many of them severely lacking in some respect. For example, we discovered that the Je Joue Mimi worked best on only one setting, and even then it produced uneven vibrations. The Satisfyer Pro 2, which stimulated with suction and seemed like a promising competitor for the Dame Aer, caused our testers occasional discomfort.

This was not the case with the less expensive Satisfyer Purple Pleasure. The Beso Plus was our least favorite of the clitoral suction/G-spot dual-stimulator vibrators we’ve tried. Our tester found the "mouth" of the toy to be uncomfortably firm and irritating. If you wish to use a lubricant with your toy (as experts often recommend), keep in mind that only water-based lube is safe to use with all types of toys. Oil-based lubricants are not just unsafe for use with condoms but can also interact badly with toys made of soft plastic or rubber, causing the devices to disintegrate or to leach chemicals (PDF).