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Top 10 Companies in Sex Toys Market in 2024 Shaping Global Industry Trends

Evolved Novelties, established in 2006, is a leading player in the sex toys market, renowned for its innovative and stylish adult products. With a diverse range including vibrators, dildos, and couples' toys, the company emphasizes quality, safety, and advanced features like multiple vibration patterns and remote control capabilities. Evolved Novelties has earned industry accolades for its commitment to excellence and continues to expand its product lineup and online presence, making it a top choice for those seeking premium, cutting-edge adult toys. Sextoy.com makes it effortless to achieve orgasm and fulfill your wildest fantasies.

Ancient Egyptian paintings dating back to 3,000 BC depict women wearing phallic objects and paying tribute to gods. ‘Female representations with highly accentuated sexual attributes are very well documented at many sites, but male sex toys representations are very, very rare,’ explained Professor Conard 1. If you don’t receive your guide via email, please reach out to for assistance.

Sadly, a lot of men still feel shame or stigma surrounding bringing sex toys into the bedroom, and thus are less likely to use them compared to other genders. Justin Lehmiller, PhD, a Research Fellow at The Kinsey Institute, conducted a survey that found just 23.6% of men used a toy while masturbating, compared to 65.7% of non-binary people and 52.9% of women. There are thousands of anal toys available in all sizes, shapes, colors, and textures. This category includes everything from anal beads to butt plugs to prostate massagers. "If you’re buying a butt toy, it should always have a flared base that is at least as wide as the largest part of the bulb or beads," says Alicia Sinclair, a cheap sex toys educator and founder of B-Vibe. Whether it's a high-quality cock ring, butt plug, anal beads, prostate massager, or vibrator, a sex toy can inject variety and a little excitement in the bedroom.

Tabutoys will bend over backwards (or any other way you like) to make sure you receive your order in a quick and discreet fashion. That’s why we ship all of our orders in plain brown shipping boxes with no company name on the outside. So whether you’re buying something for yourself or sending a gift to a friend, you can be sure that your package will arrive discreetly. "LONG JOHN (one size) gave Me the biggest orgasm squirt of My life! It hit My face, My submissive’s face and sprayed all over the bed."

[We believe] that a healthy community is a key to a healthy business. For example, with the help of a sex swing, "standing" positions that require one partner to support the other’s body weight suddenly become available. "Most beginner kink toys are all about eroticizing erogenous zones that often get ignored, or creating surprising sensations," Wolfe says. Check out b-Vibe’s Cinco anal beads, which have a vibrating option.

Manipulating product names and/or descriptions, even to comply with legal restrictions, may rub customers the wrong way. Regional expansion can be influenced by various factors, including cultural attitudes towards sexuality, regulatory standards, and evolving consumer preferences. While the industry has traditionally faced varying degrees of stigma, increased awareness of sexual wellness and changing societal attitudes have contributed to the growth of the market globally. As a certified sex educator and sex toy reviewer, Amie has spent her career empowering individuals and couples to embrace their sexuality. Duncan’s initial design of the dildo was made to resemble an anatomically correct penis, featuring a head, veins, and realistic coloring. However, the feminist Williams refused to carry any product resembling a penis.

As with most dildos, Gem can be used for vaginal and anal penetration. Just be sure to clean your toy before and after use in any hole—and to keep your sex toys prepped and clean in general. Of the toys tested, 21 made the cut (and, for the record, 11 also happen to be vibes I’ve personally tested during my tenure as our in-house sex-toy expert). To help us compare and contrast vibrators, testers were asked to consider a long list of criteria when writing their reviews, including material, mechanics, ease of use, aesthetics, price, packaging, and overall satisfaction. Each tester was given a period of two weeks to fully get to know the toy they were testing.

Our collection of sex toys for her includes dildos, vibrators, bondage gear, and anal toys for pure pleasure inside and out. Every one of the products we sell is designed to give our customers joy and happiness. With thousands of products covering multiple categories there is something tailored to everyone’s needs, from beginners to experienced users.

CalExotics, established in 1994 by Susan Colvin, is a leading manufacturer in the adult novelty market, offering a diverse range of high-quality sex toys and intimate lifestyle products. Known for innovation and inclusivity, CalExotics' catalog includes vibrators, dildos, anal toys, and BDSM equipment, catering to various preferences and experience levels. Doc Johnson Enterprises, established in 1976, is a leading manufacturer of adult pleasure products, offering a diverse range of high-quality sex toys including vibrators, dildos, and bondage gear. Renowned for innovation, they've integrated technology like app-controlled toys and VR experiences, while also emphasizing sustainability. With a strong commitment to quality and customer satisfaction, Doc Johnson remains a dominant and trusted presence in the global sex toys market.

While double-ended dildos are typically U- or I-shaped, strapless strap-ons are L-shaped. Usually 12 to 24 inches long, some look like two dildos fused together (like the Lovehoney Ice Gem) and others are U-shaped (like the Ruse double dildo). There’s also a variety of textured details you might experiment with once you’ve confirmed that you enjoy dildo play or penetration. She adds that a standard dildo can be used by hand or worn in a harness to stimulate these spots. Crops tend to deliver a more piercing/stinging sensation, whereas paddles are often referred to as "thuddy." Floggers can be either, depending on the shape and brand.